Presence is scheduled, kept, graded attention at home — the family pillar's core practice. Not proximity: the phone down, the eyes up, the patience available on an ordinary Tuesday.
The brand's test for it is the Wednesday test: be the man your kids feel by Wednesday — midweek, tired, in the middle of everything. Presence is a practice, not a personality, which means it can be put on a scorecard and improved like everything else here.
TERM: THE GLOSSARY · THE SYSTEM: THE 90-DAY EXECUTION INTENSIVE
The 90-Day Execution Intensive is Frankie J coaching five fathers personally — a written plan, weekly private calls, and a scorecard that doesn't lie. $3,000, or three payments of $1,000. Five founding spots. When they're gone, they're gone.